Consumer-Desired Food Packaging Safety Criteria
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The Covid-19 pandemic has prompted consumers to be more cautious about purchasing food, leading to diverse assessments of food packaging safety.
According to an Ipsos report, consumers place significant emphasis on uncontaminated product packaging, representing 71% of global respondents. Packaging that protects the product was also deemed important by 70% of respondents.
Consumers consider transparency and trust to be increasingly important factors. Approximately three out of five consumers stated they want to know the production process of a product.
Ipsos conducted a global consumer survey of 8,501 respondents across nine countries, including Australia, Brazil, Russia, and the United States.
"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."
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