Jokowi-Ma'ruf's TV Ads More Extensive Than Prabowo-Sandi's

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Dwi Hadya Jayani 22/04/2019 14:27 WIB
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2019 General Election Advertisement Spending on National Television Stations
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Based on data from Adstensity, the Joko Widodo (Jokowi)-Ma'ruf Amin presidential ticket ran more campaign advertisements on national television stations than the Prabowo Subianto-Sandiaga Uno ticket. The total advertising expenditure for the number 01 ticket reached Rp 89.27 billion with a total of 2,031 ad airings.

The largest portion of Jokowi-Ma'ruf's advertising spending was on three television stations: RCTI, SCTV, and MNC TV. Total advertising costs for ticket 01 on RCTI reached Rp 13.68 billion with 194 ads. On SCTV, advertising spending for ticket 01 amounted to Rp 11.84 billion for 170 ads. On MNC TV, the total advertising value reached Rp 10.97 billion with 199 ads.

Meanwhile, the Prabowo-Sandi campaign's advertising spending reached Rp 76.09 billion with 1,467 ad airings. The largest allocation of campaign advertising spending was on SCTV, namely Rp 16.84 billion for 189 ads. Advertising spending for ticket 02 on Indosiar reached Rp 13.4 billion with 174 ads. Prabowo-Sandi's advertising spending on RCTI reached Rp 7.71 billion with 136 ads.

(Read Databoks: Update Real Count KPU Presidential Election 2019 Central Java: Jokowi Wins in 35 Regencies/Cities)

Editor : Hari Widowati

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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