Young Indonesians Seek Political Information on This Social Media Account
- A Small
- A Medium
- A Bigger
According to a survey by Muda Bicara ID, social media accounts belonging to mass media outlets are the primary reference for young people in Indonesia when seeking political information on social media as of late 2025.
The proportion of young people who refer to mass media accounts is 52.4%. This choice differs significantly from those who refer to academics' accounts, which is only 2.4%.
The following are the social media accounts that young people in Indonesia refer to for political information as of late 2025, according to the Muda Bicara ID survey:
- Mass media: 52.4%
- Specialized content media: 23%
- Influencers: 15.1%
- Entertainment/pop culture: 4.2%
- Public officials: 2.9%
- Academics: 2.4%
According to Muda Bicara ID, these results indicate that young people combine formal and semi-formal sources when seeking political information.
"However, they are still highly dependent on media framing and content creator curation rather than direct explanations from officials or experts," Muda Bicara ID explained in its report.
The survey was conducted from November 10 to December 10, 2025, involving 800 respondents aged 17-40 from across Indonesia. It used computer-assisted self-interviewing and stratified random sampling methods with a margin of error of 5%.
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