Pizza Hut Brand Value Surpasses Domino's Pizza

05/01/2017 16:48 WIB
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Brand Value of the World's Largest Ready-to-Eat Food Companies (2016)
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Pizza Hut ranks among the most valuable quick-service restaurant brands. According to Statista, Pizza Hut is fifth, with a brand value of US$8.3 billion. This surpasses its competitor, Domino's Pizza, which is ranked seventh with a brand value of US$4.9 billion. Meanwhile, McDonald's is the world's most valuable quick-service restaurant brand, with a value reaching US$88.6 billion.

Next, Starbucks coffee shops are in second place with a valuation of US$43.6 billion, and Subway sandwich shops are in third place with a brand value of US$21.6 billion. Companies in the quick-service restaurant industry compete fiercely in providing food products that suit consumer tastes, convenient service, and speed of service and delivery. On the other hand, the industry still lacks consideration for the nutritional quality of the food sold.

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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