Mass layoffs from global tech startups continue. This time, Yahoo contributed to the trend, laying off 1,000 employees, or 20% of its workforce.
The layoffs are part of a major restructuring of the advertising technology division.
“The cuts will impact nearly 50% of Yahoo's advertising technology employees by the end of the year, including almost 1,000 employees this week,” Yahoo management said, as quoted by *Katadata.co.id* from *Reuters* on Friday (February 10th).
Yahoo, owned by private equity firm Apollo Global Management, explained that the reduction in staff will allow the company to make several adjustments.
The US-based company plans to narrow its focus and investment on its flagship advertising business, called DSP, or demand-side platform.
Management also argued that the cuts were made because many advertisers have reduced their marketing budgets. High inflation and uncertainty about the impact of a recession are cited as reasons for these budget reductions.
Before Yahoo, giant tech companies also conducted mass layoffs. The largest was Amazon, with 18,000 employees. The layoffs were divided into two periods: 8,000 in January 2023 and 10,000 in November 2022.
Significant layoffs also came from Alphabet, Google's parent company, in January 2023, affecting 12,000 employees, or approximately 6% of its total workforce. This number was considered small by investors, leading to pressure for further mass layoffs.
(See also: Pressure for Further Mass Layoffs: Google Employee Growth 2013-2022)
Below Alphabet, Meta Platforms, Facebook's parent company, also laid off 11,000 employees, or 13% of its total workforce, in November 2022.
Similar to Meta, Microsoft reportedly laid off 11,000 employees, representing 5% of its total workforce of over 220,000.
Other notable layoffs include Twitter, then under Elon Musk's leadership. Musk laid off executive staff and cut 50% of its employees, approximately 3,700, as part of a budget streamlining effort in November 2022.
The following is a list of tech companies and the number of employees laid off during 2022-2023:
1. Amazon (US): 18,000 employees
2. Alphabet (US): 12,000 employees
3. Meta Platforms (US): 11,000 employees
4. Microsoft (US): 11,000 employees
5. Getir (Turkey): 4,480 employees
6. Twitter (US): 3,700 employees
7. Bettercom (US): 3,000 employees
8. Peloton (US): 2,800 employees
9. Byju's (India): 2,800 employees
10. Carvana (US): 2,500 employees
11. Cryptocom (Singapore): 2,000 employees
12. Gopuff (US): 1,500 employees
13. Yahoo (US): 1,000 employees
14. PuduTech (China): 1,500 employees
15. Snap (US): 1,280 employees
(See also: Disney Lays Off 7,000 Employees Despite Increased Company Profits)