Gojek Dominates Indonesia's Online Logistics Market

Transportation & Logistics

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Adi Ahdiat 08/12/2022 11:50 WIB

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According to an INDEF survey, the majority of online merchants in Indonesia utilize online logistics services from the Gojek app.

Online Logistics Services Used by Respondents (August-September 2022)

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Online Logistics Services Used by Respondents (August-September 2022)

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According to a survey by the Institute for Development of Economics and Finance (INDEF), the majority of online merchants in Indonesia utilize online logistics services from the Gojek application, namely GoSend.

GoSend was used by 64% of respondents, while the proportion of those using logistics services from Grab, Shopee Express, Lalamove, AnterAja, Ninja Express, and Deliveree was smaller, as shown in the graph.

"GoSend is considered an online logistics service that offers ease of application use and best supports sellers' productivity by providing the most efficient service," INDEF stated in its report.

"GoSend is also the online logistics service that provides the highest sense of security for its users, exceeding the average industry satisfaction," it continued.

In general, INDEF found that online logistics services in Indonesia continue to grow in line with the development of online shopping trends through e-commerce, social media, and other media.

"Most respondents using online logistics services (61%) admitted to using instant messaging platforms such as WhatsApp, Facebook Messenger, Telegram, and others to sell products," INDEF added.

This survey was conducted by INDEF during August-September 2022 in Jabodetabek, Bandung, and Surabaya.

A total of 1,152 respondents were surveyed, all of whom were merchants who utilize online logistics services to ship goods. 41% of respondents were male and 59% were female.

The majority of respondents were aged between 18-29 years (45.83%) and 30-41 years (41.67%), with an average monthly income of Rp2.5 million-Rp5 million (31.58%) and Rp5 million-Rp10 million (28.95%).

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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