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Since its launch in mid-2013, the Low Cost Green Car (LCGC) has gained increasing popularity. Although sales dropped in 2015 to 165,434 units, the market share of these affordable cars actually increased. The LCGC market share in 2015 rose to 16.3 percent, compared to 14.2 percent in 2014, of total domestic car sales.
The emergence of these affordable cars has begun to erode the market share of lower-class multi-purpose vehicles (MPVs). Furthermore, LCGCs have become an alternative for motorcycle users looking to switch to four-wheeled vehicles. Consequently, motorcycle sales have declined since the introduction of these affordable cars.
Affordable prices, fuel efficiency, and environmental friendliness are the reasons why people choose LCGC cars. In addition, the rise in Indonesia's middle class, resulting in increased purchasing power, has further driven the rapid sales of these affordable cars.
"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy,
but please note that automated translations may contain errors or slight inconsistencies."