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Why do consumers use digital wallets?

Andrea Lidwina 14/02/2020 16:45 WIB

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Consumers prefer using digital wallets over cash due to convenience, promotions, and security.

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Reasons for Using Digital Wallets

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Convenience is the main reason (68%) why consumers prefer using digital wallets over cash. This is because they don't need to carry large amounts of cash and debit/credit cards, and they don't have to worry about exact change.

Next, the reason for usage due to promotions is only 23%. Therefore, based on the same survey, consumers will continue to transact using digital wallets even if the various promotions currently in effect are removed.

Consumers also use digital wallets for security reasons (9%), such as transaction records and the ease of blocking accounts if their mobile phones are lost.

Editor : Safrezi Fitra

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Why do consumers use digital wallets?

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Why do consumers use digital wallets?

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