These are the Startup Sectors Successfully Attracting Major Investors in ASEAN

Adi Ahdiat 11/10/2022 16:50 WIB

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This is the startup sector that has been most successful in attracting large investors in the ASEAN region.

Distribution of the Top 100 ASEAN Startups by Funding Sector (2022)

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Distribution of the Top 100 ASEAN Startups by Funding Sector (2022)

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The most successful startup sector attracting large investors in the ASEAN region is financial technology (fintech).

This was reported by the ASEAN Secretariat in the ASEAN Investment Report released in September 2022.

"Of the 100 startups that received the largest investment funding in the ASEAN region, 31 operate in the fintech sector," the report stated.

Besides fintech, startups receiving the largest funding in ASEAN are largely in the e-commerce and business-to-business (B2B) services sectors.

Meanwhile, the startup sectors that least attract large investors are clean energy and digital education services, as shown in the graph.

"The limited number of digital education startups at the regional ASEAN scale indicates that companies in this category find it difficult to engage in international expansion," the report explained.

The ASEAN Secretariat views that most startup businesses are highly tied to the socio-cultural context of their home country. This causes many business models to be difficult to expand to other countries.

"Digital education companies are tied to the curriculum of the country where they operate. As a result, companies in this field tend to be less global due to the different curriculum contexts in each country. Therefore, they face more obstacles to international expansion," it explained.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."