Many Indonesians Frequently Donate Online More Than 2.5% of Their Income
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According to Telkomsel's digital survey, tSurvey.id, many Indonesians frequently make online donations.
"As many as 69% of people frequently donate online, donating more than 2.5% of their income," according to the tSurvey.id report on Tuesday (March 14, 2023).
Of all respondents surveyed, approximately 48% donated online with a value between 2.5% and 5% of their income.
Then 14% of respondents donated between 5% and 10% of their income, and 7% of respondents donated more than 10% of their income.
Furthermore, 31% of respondents donated online with a ratio of less than 2.5% of their income.
The majority of respondents made online donations because of the availability of cashless payment options (31%), ease of finding donation information (23%), and the presence of credible online donation management institutions (19%).
The survey also found that the majority of respondents donated online more than once a month (59%), and the frequency was higher than donating offline (50%).
This survey was conducted from March 18-20, 2022, involving 952 respondents through the tSurvey.id audience profiler feature. The proportion of male respondents reached 63% and female respondents 37%.
Respondents were generally spread across Java, Sumatra, and Sulawesi, with an age range of 26-40 years. The majority belonged to the upper-middle socio-economic status (SES) group (86%), and had an interest in social media (73%).
"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."
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