Indomie Named Best Brand in Indonesia in 2021

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Reza Pahlevi 01/12/2021 17:10 WIB
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Top Brands According to Indonesian Consumers
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The 2021 Best Brand Rankings survey conducted by YouGov once again places Indomie as the top brand choice for Indonesian consumers in 2021. Indomie received a score of 65.5 in the YouGov BrandIndex.

Shopee, an e-commerce marketplace, ranked second with a score of 63.7. Shopee's competitor, Tokopedia, ranked tenth with a score of 51.7.

Garuda Indonesia, currently facing financial difficulties, ranked third with a score of 61.6. YouTube, the video streaming site, ranked fourth with a score of 58.9.

The YouGov BrandIndex assesses the impression, quality, value, satisfaction, and recommendations respondents gave to a brand.

This ranking shows the highest average score for each criterion, calculated over the period of October 1, 2020 – September 30, 2021.

Editor : Annissa Mutia

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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