This Product Is Increasingly Sought After on E-commerce Platforms Post-Pandemic

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Vika Azkiya Dihni 12/04/2022 11:50 WIB

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According to i-Price research, post-COVID-19 pandemic, searches for sporting goods on e-commerce platforms increased by 140% in 2021 compared to the pre-pandemic period of 2019.

E-commerce Product Search Trend Growth After the Pandemic (2019 vs 2021)

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E-commerce Product Search Trend Growth After the Pandemic (2019 vs 2021)

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Sports equipment and gear became increasingly popular after the Covid-19 pandemic.

According to i-Price research, the number of searches for these products on e-commerce sites increased by 140% in 2021 compared to the pre-pandemic period in 2019.

Following this, electronic products saw a 110% increase in searches during the same period. The most searched-for electronic product was the webcam, which saw a staggering 1,572% increase in 2020.

Searches for automotive products on e-commerce sites also rose by 91% in 2021 compared to 2019, while searches for home-living products increased by 85%.

The increase in searches for home-living products is believed to be due to many consumers wanting to improve their comfort while working from home during the pandemic.

Furthermore, searches for toys and children's products increased by 73% in 2021 compared to 2019. Meanwhile, searches for products in the health & beauty and fashion categories increased by 20% and 10%, respectively.

(Read Also: 8 Products Most Popular with Consumers During Online Shopping, What Are They?)

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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