TikTok's Monthly Active Users Surpass 1.6 Billion at the End of 2022, Fueling its Growing Popularity

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Cindy Mutia Annur 06/03/2023 17:05 WIB

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According to data from Business of Apps, TikTok had 1.6 billion monthly active users (MAU) worldwide in Q4 2022.

TikTok Global Monthly Active Users (Q1 2018 - Q4 2022)

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TikTok Global Monthly Active Users (Q1 2018 - Q4 2022)

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Based on data from *Business of Apps*, TikTok had 1.6 billion monthly active users (MAU) worldwide in Q4 2022.

This figure represents a 4.57% increase compared to the previous quarter (quarter-to-quarter/qtq). In Q3 2022, TikTok's monthly active users totaled 1.53 billion.

Compared to the same period last year (year-on-year/yoy), the number surged by 32.23%. In Q4 2021, TikTok recorded 1.21 billion monthly active users.

Compared to Q4 2018, the number of monthly active users of this short-video sharing application from China has jumped by more than 490.4%.

The rapid growth in TikTok's monthly active users demonstrates the increasing global popularity of this Bytedance application. TikTok's popularity, particularly since the beginning of the pandemic (Q2 2020), has skyrocketed, as shown in the graph.

In total, TikTok has been downloaded by 3.3 billion internet users by the end of 2022, according to data from *Business of Apps*.

The increased popularity of TikTok is consistent with findings from the We Are Social and Hootsuite report. This report indicates that global social media users on Android spent the most time on TikTok compared to YouTube and Facebook throughout 2022.

As a result, global internet users spent an average of 23.5 hours per month using TikTok. This duration is the longest or most frequent among other social media platforms.

Editor : Padjar Iswara

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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TikTok's Monthly Active Users Surpass 1.6 Billion at the End of 2022, Fueling its Growing Popularity

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TikTok's Monthly Active Users Surpass 1.6 Billion at the End of 2022, Fueling its Growing Popularity

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