Industry Sectors Increasing AI Investment in 2025

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Adi Ahdiat 30/06/2025 14:20 WIB

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According to a Capgemini survey, many industries are increasing their investment in artificial intelligence (AI) technology by 2025.

Percentage of Respondents Increasing Artificial Intelligence (AI) Investment by Industry Sector (February-March 2025)

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Percentage of Respondents Increasing Artificial Intelligence (AI) Investment by Industry Sector (February-March 2025)

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In 2025, many companies increased their investment in artificial intelligence (AI) technology.

This is evident from the AI in action report released by the Capgemini Research Institute, a French research firm.

In February-March 2025, Capgemini surveyed 1,607 senior executive respondents from 13 industrial sectors across 15 countries in North America, Latin America, Europe, and Asia-Pacific.

These respondents worked for companies with annual revenues of at least US$1 billion.

Sixty-two percent of respondents stated that in 2025 their companies increased AI investment compared to the previous year.

This increased investment was specifically aimed at the development of generative AI (Gen AI), which is artificial intelligence capable of creating content such as text, images, audio, and video.

"Gen AI is increasingly seen as a strategic investment to future-proof organizations against technological and market disruptions," Capgemini stated in its report.

This trend was most visible in the consumer products industry sector. Seventy-three percent of respondents in this sector stated that they increased AI investment in 2025.

Other industries that did similarly were insurance, banking, manufacturing, aerospace and defense, and telecommunications.

Here is a breakdown of the percentage of respondents who increased AI investment in 2025 by industry sector:

Consumer products: 73%
Insurance: 70%
Banking: 67%
Manufacturing: 66%
Aerospace and defense: 65%
Telecommunications: 64%
Automotive: 63%
Energy and utilities: 59%
High-tech: 59%
Pharmaceuticals and healthcare: 57%
Retail: 56%
Government and public sector: 55%
Media and entertainment: 42%

Capgemini also found that, of the 125 respondents already using AI, 45% felt that AI helped them improve operational efficiency.

Furthermore, 44% stated that AI helped improve customer satisfaction, 43% helped reduce errors, and 40% helped reduce operational costs.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."