Top 10 Best-Selling Facial Serum Brands on E-commerce: Is Yours on the List?

Technology & Telecommunications

Premium

Nabilah Muhamad 08/08/2024 20:47 WIB

URL has been copied

Memuat...

According to Compas research, Skintific is the best-selling facial serum brand in Indonesian e-commerce. The brand achieved a 9.8% market share in the first half of 2024.

Top 10 Facial Serum Brands with the Largest Market Share in Indonesian E-commerce (January-June 2024)

A Small Font
A Medium Font
A Bigger Font

You are accessing content Single Data Premium.
To continue, please subscribe or buy individually.

Professional

Enjoy premium access with a more affordable price.

Start from

~~Rp300.000~~ 150.000/month

Access more premium content and exclusive features for customers.

Start from

50.000/month

Hanya Rp833 per artikel

More details »

Buy Retail

Read the article immediately “Top 10 Best-Selling Facial Serum Brands on E-commerce: Is Yours on the List?”.

Rp10.000

We accept the following payments:

Some payment methods are still in the process of being activated.

Top 10 Facial Serum Brands with the Largest Market Share in Indonesian E-commerce (January-June 2024)

Download

Source

A Small Font
A Medium Font
A Bigger Font

Compas market research reports that facial serum is one of the most purchased beauty products by Indonesian e-commerce consumers.

In the first half of 2024, over 5 million facial serum products were sold on Shopee and Tokopedia, generating over Rp 1.2 trillion in sales.

Based on brand, Skintific topped the list, capturing a 9.8% share of total facial serum sales on e-commerce platforms during that period.

The Originote followed in second place with a 4.9% share, followed by other local brands such as Somethinc with a 4.4% share and Avoskin with a 3.7% share.

South Korean facial serum brand Skin1004 held a 3.3% market share, and Ms Glow held a 2.8% share.

Meanwhile, several international brands such as Cosrx, Some by Mi, D'Alba, and Garnier held less than a 2.5% share in the first half of this year.

Facial serum brand research was conducted using a digital crawling method from January to June 2024. The collected data includes sales from both official and non-official stores with a minimum 4-star rating.

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

Related Data

The Majority of Indonesian E-Commerce Entrepreneurs are High School Graduates in 2024

E-Commerce Shipping in Indonesia Concentrated in Java in 2024

10 Best-Selling Cotton Brands on Shopee Indonesia in Q2 2025

Xiaomi Leads Global "Wearable Band" Shipments in Q3 2025

10 Favorite Indonesian Train Routes for the 2025/2026 Christmas and New Year Holiday

5 Illegal Processed Food Products Widely Sold on Indonesian Marketplaces

Latest Data Stories

Indonesia's Rubber Plantation Area Decreased in 2024, Lowest in a Decade Agroindustry 07/12/2025, 19:00 WIB

The Majority of Indonesian E-Commerce Entrepreneurs are High School Graduates in 2024 Technology & Telecommunications 07/12/2025, 18:43 WIB

Tonight's weather forecast for Konawe Islands: Light rain expected today. Demographics 07/12/2025, 18:39 WIB

Some Indonesian Educators Are Still Not University Graduates in 2024 Education 07/12/2025, 18:30 WIB

E-Commerce Shipping in Indonesia Concentrated in Java in 2024 Technology & Telecommunications 07/12/2025, 18:14 WIB

Wuling Mini EV Overtakes Tesla to Become the World's Best-Selling Electric Car in October 2025 Transportation & Logistics 07/12/2025, 17:53 WIB

Download

Source

Top 10 Best-Selling Facial Serum Brands on E-commerce: Is Yours on the List?

Tags

Related Data

The Majority of Indonesian E-Commerce Entrepreneurs are High School Graduates in 2024

E-Commerce Shipping in Indonesia Concentrated in Java in 2024

10 Best-Selling Cotton Brands on Shopee Indonesia in Q2 2025

Xiaomi Leads Global "Wearable Band" Shipments in Q3 2025

10 Favorite Indonesian Train Routes for the 2025/2026 Christmas and New Year Holiday

5 Illegal Processed Food Products Widely Sold on Indonesian Marketplaces

Latest Data Stories

Popular Data

Top 10 Best-Selling Facial Serum Brands on E-commerce: Is Yours on the List?

Tags

Related Data

The Majority of Indonesian E-Commerce Entrepreneurs are High School Graduates in 2024

E-Commerce Shipping in Indonesia Concentrated in Java in 2024

10 Best-Selling Cotton Brands on Shopee Indonesia in Q2 2025

Xiaomi Leads Global "Wearable Band" Shipments in Q3 2025

10 Favorite Indonesian Train Routes for the 2025/2026 Christmas and New Year Holiday

5 Illegal Processed Food Products Widely Sold on Indonesian Marketplaces

Latest Data Stories

Trending Topics

Popular Data