KIC: Most Indonesians Listen to K-Pop and Watch Korean Dramas for Up to 3 Hours a Day

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Cindy Mutia Annur 25/07/2022 13:20 WIB

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According to a survey by Katadata Insight Center (KIC) and Zigi.id, the majority of Korean content fans in Indonesia access such content for an average of 1 to 3 hours per day.

Average Daily Duration of Accessing South Korean Idol Content (June 2022)

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KIC: Most Indonesians Listen to K-Pop and Watch Korean Dramas for Up to 3 Hours a Day

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Average Daily Duration of Accessing South Korean Idol Content (June 2022)

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The Korean fever has swept Indonesia in recent years. Fans of South Korean artists in Indonesia can spend hours accessing various content from their idols, such as songs, reality shows, music videos, films, dramas, and more.

According to a survey by the Katadata Insight Center (KIC) and Zigi.id, the majority, or 41.1%, of fans in Indonesia access South Korean content for an average of 1 to 3 hours per day.

Next, 24.7% of respondents access South Korean content for less than 1 hour per day on average. Then, 18.9% of respondents listen to music or watch South Korean films for an average of 3 to 6 hours per day.

Furthermore, 10.2% of respondents access South Korean content for more than 6 hours per day on average. Meanwhile, 5.1% of respondents did not specify how long they access content from the Land of Ginseng.

This online survey was conducted from June 20-29, 2022, involving 1,609 Indonesian respondents who enjoy Korean entertainment. The majority of respondents were from Generation Z and Millennials. Respondents were spread across Indonesia, with the largest population residing on Java Island.

The full survey report can be downloaded at https://zigi.id/surveipenggemarkorea

Editor : Annissa Mutia

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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KIC: Most Indonesians Listen to K-Pop and Watch Korean Dramas for Up to 3 Hours a Day

KIC: Most Indonesians Listen to K-Pop and Watch Korean Dramas for Up to 3 Hours a Day

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KIC: Most Indonesians Listen to K-Pop and Watch Korean Dramas for Up to 3 Hours a Day

KIC: Most Indonesians Listen to K-Pop and Watch Korean Dramas for Up to 3 Hours a Day

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