Facebook User Growth Slows in Q1 2023

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Cindy Mutia Annur 07/07/2023 17:30 WIB

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The number of global Facebook app users continued to increase through Q1 2023. However, the Mark Zuckerberg-created app showed slowing growth.

Facebook's Global Monthly Active Users (Q1 2009–Q1 2023)

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Facebook's Global Monthly Active Users (Q1 2009–Q1 2023)

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The number of global Facebook users continues to increase. However, the growth of users of Mark Zuckerberg's application has slowed in the last few quarters.

According to Meta Platforms Inc.'s report, the number of Facebook monthly active users (MAUs) reached 2.89 billion in Q1 2023. This figure grew slightly by 0.87% quarter-on-quarter (qoq).

Compared to Q1 2022, the number of Facebook monthly active users only grew by 1.8% year-on-year (yoy).

The slowing growth of Facebook users is due to the increasing number of equally popular competing social media applications, such as TikTok, Twitter, or even Facebook's own family of apps, Instagram and WhatsApp.

By region, the majority of Facebook monthly active users in Q1 2023 were in Asia Pacific, reaching 1.32 billion people or 44.29% of the total global Facebook active users.

Then, the number of Facebook monthly active users in Europe was recorded at 411 million, followed by the United States and Canada with 269 million, and other regions with 986 million.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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