Global YouTube User Count Slightly Decreases in Q3 2024

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Nabilah Muhamad 15/11/2024 14:16 WIB

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According to Business of Apps data, the number of active YouTube users worldwide reached 2.73 billion in Q3 2024. This represents a slight decrease of 0.36% quarter-over-quarter (QoQ).

Global YouTube Active User Count (Q1 2010 - Q3 2024)

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Global YouTube Active User Count (Q1 2010 - Q3 2024)

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Based on data from Business of Apps, the number of active YouTube users worldwide reached 2.73 billion in Q3 2024.

The number of active users of the Google-owned video application decreased slightly by 0.36% quarter-to-quarter (QtQ) compared to the previous quarter (2.74 billion users). Meanwhile, year-on-year (YoY), active YouTube users grew by 0.77%.

Although the number of YouTube users remained relatively stagnant during this period, revenue increased by 2.97% to US$8.92 billion in Q3 2024.

"YouTube reached 2.7 billion active users in 2023, making it one of the most popular applications in the world, second only to Google and Facebook in total usage," wrote Business of Apps in its report on Thursday, November 7, 2024.

The trend shows that the number of active YouTube users worldwide has continued to increase for over a decade.

In Q1 2020, the number of new active YouTube users globally was 234 million. The increase in the number of users was significant since the beginning of the Covid-19 pandemic in 2020, as shown in the graph above.

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."