Average Monthly Expenditure of Indonesian Consumers on Instant Noodles

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Cindy Mutia Annur 17/02/2023 14:40 WIB

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According to a Kurious survey by the Katadata Insight Center (KIC), the majority of respondents, or 27.1%, spend Rp30,000–Rp50,000 per month on instant noodles.

Indonesian Consumer Spending on Instant Noodles in One Month (December 2022)

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Average Monthly Expenditure of Indonesian Consumers on Instant Noodles

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~~Rp100.000~~

Rp50.000/month

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~~Rp100.000~~

Rp150.000/month

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Indonesian Consumer Spending on Instant Noodles in One Month (December 2022)

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Instant noodles are the most frequently consumed ready-to-eat food in Indonesia. People typically eat them when they don't have time to cook, as packed lunches, or as an evening snack.

So, how much do Indonesian consumers spend on instant noodles each month?

Based on a Kurious survey from the Katadata Insight Center (KIC), the majority, or 27.1% of respondents, spend Rp30,000 – Rp50,000 per month on instant noodles.

Furthermore, 19.5% of respondents spend less than Rp30,000 per month on instant noodles. Then, 14.5% of respondents spend Rp50,000 – Rp80,000 per month.

Next, 8.8% of respondents spend Rp80,000 – Rp110,000 per month on instant noodles, followed by those spending Rp110,000 – Rp140,000 per month (5.7%), and Rp140,000 – Rp170,000 per month (4%).

On the other hand, 14.1% of respondents spend more than Rp200,000 per month on instant noodles.

Kurious-KIC surveyed 667 respondents spread across various regions of Indonesia, with 50.4% male respondents and 49.6% female respondents.

More than half of the respondents were from Java Island (excluding Jakarta) (63.4%), followed by Jakarta (14.4%), and Sumatra (10.9%).

Most respondents were aged between 35-44 years (32.8%), followed by the 25-34 year age group (28.2%) and the 45-54 year age group (22%).

The survey was conducted from December 26, 2022 to January 2, 2023 using the computer-assisted web interviewing (CAWI) method, with a margin of error of approximately 3.79% and a 95% confidence level.

Editor : Padjar Iswara

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."