Women Are More Successful at Crowdfunding Than Men

Crowdfunding is a financial technology (fintech) innovation that has revolutionized fundraising, business building, and securing global funding for entrepreneurs.

According to a report by Pricewaterhouse Coopers (PwC) and The Crowdfunding Center titled ‘Crowdfunding: Unleashing Women’s Entrepreneurial Potential’, a compelling finding emerged: seed crowdfunding led or initiated by women consistently outperforms that led by men.

In 2015 and 2016, out of a total of 450,000 seed crowdfunding projects included in the report's data, 32 percent of those initiated by women showed better results than those initiated by men. This trend held across various industries, even those dominated by men. For example, in the digital technology sector (women's success rate: 16%; men's: 9%), and in technology in general (women: 13%; men: 10%).

This article was produced in partnership with Investing in Women, an initiative of the Australian Government that promotes women’s economic empowerment in Southeast Asia.