Survey: Indonesian Women Are More Attracted to Intelligent Men

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Nabilah Muhamad 04/07/2025 12:30 WIB

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The 2024 ZAP Beauty Index survey reveals that the majority, or 65.3%, of female respondents chose intelligent or smart men as potential partners.

Criteria for Men Most Preferred by Female Respondents in Indonesia (October-December 2023)

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Criteria for Men Most Preferred by Female Respondents in Indonesia (October-December 2023)

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When choosing a potential partner, Indonesian women prioritize several criteria in men. This was revealed in a 2023 survey by ZAP Clinic, a beauty clinic.

A majority, or 65.3%, of female respondents preferred intelligent or smart men as potential partners. The next most important criteria was financial stability, chosen by 55.6%. This was followed by men with a vision or strong principles (44.3%).

"Indonesian women agree that intelligent men are more attractive than financially stable men," ZAP wrote in its ZAP Beauty Index 2024 report.

Furthermore, 26.7% of respondents also liked communicative men. In terms of appearance, pleasant scent (26.7%), tall and well-built physique (21.3%), and well-maintained facial skin (20.1%) were also important factors.

Handsome features were the least important criterion, with only 15% of respondents citing it as a factor.

"Handsome men aren't always the women's choice. Physically, Indonesian women prefer taller men with well-maintained faces," wrote ZAP Clinic.

The ZAP Clinic survey, conducted with MarkPlus, Inc., involved approximately 9,000 female respondents aged 15-65. Respondents were spread across Jakarta, West Java, Banten, East Java, Central Java, North Sumatra, Yogyakarta, East Kalimantan, Bali, South Sulawesi, South Kalimantan, Lampung, and Maluku.

Data collection was conducted online between October and December 2023.

(Read: BPS: Divorced Individuals Experience Higher Emotional Stress)

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Survey: Indonesian Women Are More Attracted to Intelligent Men

Survey: Indonesian Women Are More Attracted to Intelligent Men

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