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Top 10 Best-Selling Packaged Food and Beverage Products in Indonesia 2023

Adi Ahdiat 19/09/2024 13:21 WIB

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According to USDA data, the best-selling packaged food and beverage products in Indonesia in 2023 were rice, baked goods (bread/cakes) made from flour, noodles, baby food, dairy products, and sweet bi

Top 10 Best-Selling Packaged Food and Beverage Product Categories in Indonesia Based on Retail Sales Value (2023)

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Top 10 Best-Selling Packaged Food and Beverage Product Categories in Indonesia Based on Retail Sales Value (2023)

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Of all packaged food and beverage product categories sold in Indonesia, rice is the best-selling.

This is recorded in the report *Indonesia: Food Processing Ingredients Annual* released by the United States Department of Agriculture (USDA).

According to data compiled by the USDA, in 2023, the retail sales value of packaged rice in Indonesia reached US$11.09 billion, the largest compared to other product categories.

After rice, the best-selling product is baked goods (bread/cakes made from flour that are baked) with retail sales of US$3.84 billion.

Then there are noodles, baby food, dairy products, sweet biscuits, processed meat/seafood, savory snacks, confectionery (candy/chocolate/sugar-based foods), sauces, and packaged tea drinks with sales values as shown in the graph.

The USDA also notes that in 2023, Indofood was the largest packaged food and beverage company by retail sales.

"Indofood continues to lead the packaged food market in Indonesia. Other major companies are Nestle, Mayora Indah, and Royal Friesland Campina. Many of their products are sold in modern stores," said the USDA team in its report.

"The rapid growth of supermarkets, most of which also stock locally made products, has helped expand the distribution of packaged food throughout Indonesia," it continued.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Top 10 Best-Selling Packaged Food and Beverage Products in Indonesia 2023

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