Retail Minimarket Sales Surpassed Supermarkets and Hypermarkets in 2020

Based on data from *Euromonitor International*, the sales value of minimarkets reached US$12.5 billion in 2020. Minimarket sales successfully increased during the pandemic, surpassing the sales value of supermarkets and hypermarkets.

Minimarket retail sales surged by 68.9% compared to 2015. In that year, the sales value of minimarkets was only US$7.4 billion.

Supermarket sales increased from US$4.6 billion to US$5.6 billion between 2015 and 2019. However, this sales value dropped to US$5.2 billion in 2020.

On the other hand, hypermarket sales steadily decreased from US$2.5 billion to US$2 billion between 2015 and 2020. During this period, the number of hypermarket outlets increased by only 12.7%.

Mid-year, the hypermarket operator Giant closed all its outlets in Indonesia. They cited the unprofitable nature of the hypermarket wholesale retail format as the reason behind this decision.