WhatsApp: The Most Widely Used Social Media Platform in 2021

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Viva Budy Kusnandar 14/10/2022 13:30 WIB
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Percentage of Social Media Use by Indonesian People (2021)
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WhatsApp is the most widely used social media platform in Indonesia. This is based on findings from the 2021 National Survey conducted by the Directorate General of Informatics Applications (DJAI) of the Ministry of Communication and Informatics in collaboration with the Katadata Insight Center (KIC).

The report, titled "Public Perception of Personal Data Protection," reveals a diverse range of social media applications used by Indonesians. However, according to the survey, WhatsApp is the most popular, with 89.2% usage. This is followed by YouTube at 72.3% and Facebook at 70.2%.

Next, 60.1% of respondents use Instagram, 33.5% use TikTok, and 32.9% use Telegram. Furthermore, 23.0% use Twitter, 7.8% use Line, and 7.3% use LinkedIn.

This national Kominfo survey was conducted in July 2021, involving 11,305 respondents spread across 34 provinces.

The majority of respondents (86.5%) were aged 17-38 years old. Of these, 54.0% were millennials and 32.5% were Generation Z.

Editor : Annissa Mutia

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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