E-commerce Visitor Trends Semester I 2023: Shopee Remains Top

Technology & Telecommunications

Premium

Adi Ahdiat 07/07/2023 12:00 WIB

URL has been copied

Memuat...

According to SimilarWeb data, Shopee was the most visited e-commerce site in Indonesia during the first half of 2023.

Number of Visits to Indonesia's 5 Largest E-commerce Sites (January-June 2023)

A Small Font
A Medium Font
A Bigger Font

You are accessing content Single Data Premium.
To continue, please subscribe or buy individually.

Professional

Enjoy premium access with a more affordable price.

Start from

~~Rp300.000~~ 150.000/month

Access more premium content and exclusive features for customers.

Start from

50.000/month

Hanya Rp833 per artikel

More details »

Buy Retail

Read the article immediately “E-commerce Visitor Trends Semester I 2023: Shopee Remains Top”.

Rp10.000

We accept the following payments:

Some payment methods are still in the process of being activated.

Number of Visits to Indonesia's 5 Largest E-commerce Sites (January-June 2023)

Download

Source

A Small Font
A Medium Font
A Bigger Font

According to SimilarWeb data, Shopee was the most visited marketplace e-commerce site in Indonesia in the first half of 2023.

During the first half of the year, the Shopee website received between 143 million and 173 million visits per month.

This figure significantly surpasses visits to several competing e-commerce sites, namely Tokopedia, Lazada, Blibli, and Bukalapak, as shown in the graph above.

In June 2023, the number of visits to the Shopee website also grew by 1.5% year-to-date (ytd).

Meanwhile, during the same period, visits to the Tokopedia website decreased by 17.3% (ytd), Lazada by 22.8% (ytd), Blibli by 16.4% (ytd), and Bukalapak by 30% (ytd).

Despite the decline in visits to several sites, the Indonesian E-commerce Association (idEA) is optimistic that overall online shopping transactions will grow this year.

According to idEA's Chairman, Bima Laga, the value of e-commerce transactions in Indonesia in 2022 reached Rp476 trillion. He predicts that this value could grow by another 20% to reach Rp572 trillion in 2023.

This prediction is based, in part, on the continuously increasing national internet penetration, which will support the growth of the e-commerce business in the future.

"There is still a lot of market potential that can be utilized and exploited by national e-commerce businesses," said Bima, as reported by Kontan.co.id (16/3/2023).

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

Related Data

Warning! Mount Ibu Erupts Again This Afternoon (Saturday, December 20, 2025)

Mount Semeru Erupts Again This Afternoon (Saturday, December 20, 2025)

Prevalence of Insufficient Food Consumption in Brebes Reaches 7.9% in 2024

15.16% of Belu Residents are High School Graduates in December 2024

KLHK Finds 123 Hotspots in Indonesia, Most in East Java (Saturday, December 20, 2025)

Average Length of Schooling in Demak Reaches 8.29 Years in 2025

Latest Data Stories

The daily price of medium-quality grade II rice in traditional markets in West Sulawesi Province has decreased by 5.73% over the past month. Economics & Macro 20/12/2025, 17:21 WIB

The daily price of low-quality grade II rice in Lampung Province's modern markets has increased by 0.76% over the past month. Economics & Macro 20/12/2025, 17:12 WIB

Yahukimo Weather Forecast May 14-25 Demographics 20/12/2025, 16:44 WIB

Average Monthly Net Salary of Formal Transportation and Warehousing Workers, 2015-2023 Economics & Macro 20/12/2025, 16:36 WIB

Average Per Capita Monthly Expenditure in South Papua 2024 Consumer Services & Health 20/12/2025, 15:47 WIB

Warning! Mount Ibu Erupts Again This Afternoon (Saturday, December 20, 2025) Demographics 20/12/2025, 15:34 WIB

Download

Source

E-commerce Visitor Trends Semester I 2023: Shopee Remains Top

Tags

Related Data

Warning! Mount Ibu Erupts Again This Afternoon (Saturday, December 20, 2025)

Mount Semeru Erupts Again This Afternoon (Saturday, December 20, 2025)

Prevalence of Insufficient Food Consumption in Brebes Reaches 7.9% in 2024

15.16% of Belu Residents are High School Graduates in December 2024

KLHK Finds 123 Hotspots in Indonesia, Most in East Java (Saturday, December 20, 2025)

Average Length of Schooling in Demak Reaches 8.29 Years in 2025

Latest Data Stories

Popular Data

E-commerce Visitor Trends Semester I 2023: Shopee Remains Top

Tags

Related Data

Warning! Mount Ibu Erupts Again This Afternoon (Saturday, December 20, 2025)

Mount Semeru Erupts Again This Afternoon (Saturday, December 20, 2025)

Prevalence of Insufficient Food Consumption in Brebes Reaches 7.9% in 2024

15.16% of Belu Residents are High School Graduates in December 2024

KLHK Finds 123 Hotspots in Indonesia, Most in East Java (Saturday, December 20, 2025)

Average Length of Schooling in Demak Reaches 8.29 Years in 2025

Latest Data Stories

Trending Topics

Popular Data