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52.72% of Food and Beverage Businesses in Indonesia Use the Internet in 2024, Here's Why

Akbar Ridwan 12/01/2026 18:56 WIB

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According to the Central Statistics Agency, the percentage of food and beverage provision businesses (F&B businesses) in Indonesia that use the internet in 2024 was 52.72%.

Percentage of Food and Beverage Service Businesses in Indonesia by Internet Use Purpose (2024)

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52.72% of Food and Beverage Businesses in Indonesia Use the Internet in 2024, Here's Why

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Percentage of Food and Beverage Service Businesses in Indonesia by Internet Use Purpose (2024)

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According to the 2025 Food and Beverage Provision Survey by the Statistics Indonesia (BPS), the number of food and beverage provision (PMM) businesses in Indonesia reached 5.28 million in 2024.

Of this total, 52.72% of PMM businesses use the internet, while 47.28% do not.

Looking at the purpose of internet use, 90.86% of PMM businesses utilize the internet for payment transactions.

Meanwhile, PMM businesses using the internet for marketing or product promotion and product sales are still relatively low.

Here is the percentage of PMM businesses in Indonesia that use the internet based on the purpose of internet use in 2024:

Payment transactions: 90.86%
Product sales: 5.34%
Product marketing/promotion: 1.94%
Others: 1.86%

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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52.72% of Food and Beverage Businesses in Indonesia Use the Internet in 2024, Here's Why

52.72% of Food and Beverage Businesses in Indonesia Use the Internet in 2024, Here's Why

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52.72% of Food and Beverage Businesses in Indonesia Use the Internet in 2024, Here's Why

52.72% of Food and Beverage Businesses in Indonesia Use the Internet in 2024, Here's Why

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