E-commerce Actors Dominated by Young People

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01/04/2019 12:51 WIB

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42% of e-commerce sellers are aged 21-30.

Profiles of Social Commerce Merchants in Indonesia Based on Age

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Profiles of Social Commerce Merchants in Indonesia Based on Age

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According to a PayPal survey, 42% of sellers conducting e-commerce transactions are aged 21-30. This age group is the largest compared to other groups. Next, sellers aged 31-40 account for 38%, and 11% are 41 years and older.

This survey also shows that approximately 9% of sellers in digital transactions are under 20 years old, still students. The survey was conducted among 4,000 consumers and 1,400 merchants across seven markets (China, India, Hong Kong, Singapore, Indonesia, Thailand, and the Philippines). PayPal is a pioneer in global digital transaction payments.

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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