Gudang Garam Cigarette Sales Fall in 2024, Lowest in a Decade

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Viva Budy Kusnandar 12/09/2025 19:01 WIB

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Gudang Garam Tbk sold 53 billion cigarettes in 2024, a decrease from the previous year and the lowest in the last decade.

Sales Volume and Market Share of PT Gudang Garam Tbk Cigarettes (2015-2024)

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Sales Volume and Market Share of PT Gudang Garam Tbk Cigarettes (2015-2024)

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PT Gudang Garam Tbk (GGRM) is one of the largest cigarette producers in Indonesia.

However, in 2024, Gudang Garam's cigarette sales fell by 13.5% (year-on-year) to 53.14 billion sticks.

This sales achievement was the lowest in the last decade, as shown in the graph.

Gudang Garam's market share has also declined in recent years. In 2021, this Kediri-based cigarette company achieved 27.1% of total national cigarette sales. However, in 2024, its market share was only 17.4%.

"2024 was a challenging year, where the tobacco sector faced renewed pressure due to a significant excise increase, amid weak consumer purchasing power and the still-hampered economic recovery," said Gudang Garam management in its annual report.

The downward trend in Gudang Garam's cigarette sales appears to have continued until this year.

Based on the company's financial reports, in the first half of 2025, GGRM's sales fell by 11.3% (year-on-year) to Rp44.37 trillion.

Similarly, GGRM's net profit attributable to the parent entity plummeted by 87.34% (year-on-year) to Rp117.16 billion in the first half of 2025.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Gudang Garam Cigarette Sales Fall in 2024, Lowest in a Decade

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