Emergency Funds, the Main Goal of Indonesian Citizens Participating in Digital Investments

A Populix survey shows that 67% of 1,024 Indonesian respondents plan to start digital investing within the next year.

Of this group, the majority, or 68%, are investing to build an emergency fund.

Furthermore, 61% of respondents are investing digitally to generate additional income, and 48% aim to purchase assets such as houses, vehicles, and others.

Other respondents are investing for retirement (46%), education (40%), and portfolio diversification (25%).

"Digital investment is considered a practical way to achieve financial security and increase income, even with small capital," Populix wrote in its report titled *Unlock Insights into Digital Investment Trends*.

The survey also found that 44% of respondents are budgeting between Rp1 million and Rp5 million for investments.

Then, 33% are allocating less than Rp1 million, and 16% are allocating between Rp5 million and Rp10 million.

Populix conducted this online survey from June 22-25, 2024, involving 1,024 respondents across Indonesia. Respondents consisted of 51% women and 49% men.

The majority of respondents were from Java (80%), followed by Sumatra (12%), and other islands (8%). Respondents were predominantly aged 17-25 (39%) and 26-30 (23%).