BPS Survey: 5 out of 10 Companies Experienced Marketing Challenges During the Pandemic
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A survey by Indonesia's Central Bureau of Statistics (BPS) shows that 48.6%, or 5 out of 10 companies, reported difficulties in marketing or selling their products due to the pandemic. In addition to marketing challenges, 2 out of 10 companies also reported difficulties in paying debts, wages, bills, and raw material costs.
The survey, titled "Analysis of Survey Results on the Impact of COVID-19 on Businesses, Volume 2," was conducted from October 12 to 23, 2020. The online survey involved 35,992 respondents. The survey covered all business sectors except government, household employers, and international organizations.
"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."
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