Southeast Asian Consumers Perceive an Improvement in Their Financial Condition
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Southeast Asian consumers feel their financial condition is better than it was five years ago. This is particularly true in developing countries such as Vietnam, Indonesia, and the Philippines. This improved financial situation is evidenced by consumers' ability to buy things based on desire, not just necessity.
A Nielsen survey shows that the perception among Southeast Asian consumers regarding improved financial conditions is above the global average. Globally, 58 percent of consumers feel their financial condition is better. The average in Southeast Asia is 72 percent.
"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."
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