Indonesian Muslims Prefer Offline Ramadan Shopping to Online Shopping

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Cindy Mutia Annur 15/03/2024 19:20 WIB

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Most Indonesian Muslims prefer to buy their Ramadan needs from physical stores rather than online. This is based on the latest survey results from Populix.

Favorite Shopping Destinations for Ramadan Needs Among Indonesian Muslims (January 2024)

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Favorite Shopping Destinations for Ramadan Needs Among Indonesian Muslims (January 2024)

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Most Indonesian Muslims prefer to buy their Ramadan needs at physical stores rather than online. This is in line with the latest Populix survey showing that many Indonesian Muslims choose to shop at minimarkets, supermarkets, and traditional markets.

Specifically, 60% of respondents chose to buy Ramadan needs at minimarkets. Then, 53% of respondents chose supermarkets and 50% chose traditional markets.

Furthermore, 45% of respondents chose to shop for fasting month needs at kiosks or shops near their homes. And, 34% of respondents chose to shop at malls or shopping centers.

Meanwhile, Indonesian Muslims who choose to buy Ramadan needs online have a smaller proportion. This includes shopping at online marketplaces (37% of respondents), followed by social media (12%), and WhatsApp (7%).

This online survey was conducted from January 15-24, 2024, involving 1,022 Muslim respondents out of a total of 1,165 respondents. The majority of respondents were from Java (80%), followed by Sumatra (13%), and other islands (8%).

Respondents were dominated by the young age group, 17-25 years old (44%), and 26-35 years old (38%). Based on their occupation, most respondents were employees (55%), followed by students (16%) and entrepreneurs (15%).

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Indonesian Muslims Prefer Offline Ramadan Shopping to Online Shopping

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Indonesian Muslims Prefer Offline Ramadan Shopping to Online Shopping

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