These are the Types of AI Services Widely Used by Indonesian People
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A significant portion of the Indonesian population utilizes artificial intelligence (AI) technology in their daily lives. This is evident from a research report by the Katadata Insight Center (KIC) titled "Report AI 2024: AI Sovereignty to Empower Indonesia."
At the end of 2024, KIC conducted a survey across 38 Indonesian provinces to map public experiences with AI.
Of the 1,255 respondents, over half (65%) had used AI for various purposes.
Within this group of AI users, the majority (81%) used the technology to search for information.
AI was also widely used for online shopping, photo and video editing, navigation, and language translation.
Respondents also utilized AI for managing daily schedules, accessing customer service, and managing health, with proportions as shown in the graph.
The widespread use of this technology has encouraged various companies to develop AI services tailored to local user needs. One example is Sahabat-AI, launched by Indosat Ooredoo Hutchison (IOH) and GoTo Group.
Sahabat-AI is an open-source Large Language Model (LLM) ecosystem specifically designed for Indonesian and various regional languages.
"Sahabat-AI's unique features encompass various applications, ranging from customer support to content creation in the health, banking, manufacturing, and retail sectors," as quoted from the Indosat website (ioh.co.id).
Further details on AI utilization, user characteristics, and the challenges and opportunities for its development in Indonesia can be found in the KIC report (download link).
"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."