Indonesian Consumers Acknowledge Superior Quality of Domestic Banking and Finance Compared to Foreign Institutions
- A Small
- A Medium
- A Bigger
According to a survey by the Katadata Insight Center (KIC) in collaboration with Cash Pop, Indonesian consumers rate local banking and financial products as superior to foreign brands. Almost all consumers, or 91.3% of respondents, affirmed this.
Indonesian consumers also acknowledged the quality of domestic furniture products. 82.2% of respondents chose local brands over foreign ones. Conversely, Indonesian consumers more frequently choose foreign-branded gadgets. This was affirmed by 75.4% of respondents.
KIC, in collaboration with Cash Pop, conducted an online consumer survey of 6,697 respondents. This activity took place from October 13-17, 2020, covering 34 provinces in Indonesia.
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