This is Indonesians' favorite grocery shopping place.

Nabilah Muhamad 29/08/2024 13:02 WIB

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A Populix survey shows that the majority of respondents, or 77%, more frequently buy groceries at minimarkets.

Proportion of Food Shopping Locations Frequently Visited by Respondents in the Last 6 Months (May 23-26, 2024)

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This is Indonesians' favorite grocery shopping place.

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Proportion of Food Shopping Locations Frequently Visited by Respondents in the Last 6 Months (May 23-26, 2024)

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A Populix survey reveals that the majority, or 77%, of respondents purchased groceries at minimarkets in the past six months.

Of these respondents, 99% cited location as the primary reason for shopping at minimarkets, due to their easy accessibility, widespread availability, and home delivery services.

Furthermore, 58% of respondents preferred shopping for necessities at supermarkets, 38% at traditional neighborhood stores outside of markets, and another 38% at other stores outside of markets.

Additionally, 26% of respondents shopped at hypermarkets and through e-groceries or online grocery applications.

Populix conducted this online survey from May 23-26, 2024, involving 1,070 respondents across Indonesia.

The majority of respondents were from Java (79%), followed by Sumatra (13%), and other islands (8%). Respondents were predominantly aged 17-25 (38%) and 26-30 (22%).

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."