Not Infant Formula, This is the Main Non-Breast Milk Food for Indonesian Children

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Adi Ahdiat 31/07/2024 17:59 WIB

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In 2023, the majority, or 50.8%, of Indonesian children aged 0-23 months regularly received non-breast milk foods such as rice porridge, steamed rice, and/or pureed side dishes. Meanwhile, 38% regula

Proportion of Infants Aged 0-23 Months Regularly Given Foods Other Than Breast Milk/Breast Milk Supplements (2023)

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Proportion of Infants Aged 0-23 Months Regularly Given Foods Other Than Breast Milk/Breast Milk Supplements (2023)

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The Indonesian government is striving to increase exclusive breastfeeding, partly by restricting the promotion of formula milk products.

This restriction is stipulated in Government Regulation (PP) Number 28 of 2024, enacted on July 26, 2024.

Article 33 of the regulation states that producers or distributors of infant formula and/or other breast milk substitutes are prohibited from engaging in "activities that may hinder exclusive breastfeeding".

One such activity is offering discounts or providing anything in any form to increase product appeal.

The regulation also prohibits the direct offering or sale of infant formula/breast milk substitutes to homes, as well as indirect sales through medical personnel, health workers, and social media influencers.

Infant formula and/or breast milk substitutes may only be advertised in print media specifically focused on health, subject to approval by the relevant minister, and must include the statement "infant formula is not a substitute for breast milk".

According to a survey by the Ministry of Health, formula milk is not the main non-breast milk food for Indonesian children.

In 2023, the majority, or 50.8%, of children aged 0-23 months regularly received food in addition to breast milk and complementary feeding, such as rice porridge, steamed rice, and/or pureed side dishes.

Some children also regularly received pureed fruit, biscuits, formula milk, formula porridge, and others in smaller proportions, as shown in the graph.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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