Snapchat's IPO, but Indonesian User Base Remains Small

Technology & Telecommunications

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06/02/2017 08:39 WIB

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Social Media Users in Indonesia 2016

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Snapchat has filed documents for an initial public offering (IPO). The technology company, which will trade under the ticker symbol SNAP, hopes to raise US$3 billion in fresh capital. In this IPO, SNAP positions itself as a camera company. The documents state that SNAP has 158 million daily active users and that 2.5 billion images are shared via the Snapchat app every day.

In Indonesia, Snapchat is a fairly popular social media platform among teenagers. However, its popularity is significantly lower than its competitors. Snapchat accounts for only 5.8 percent of social media users, while Facebook (87.5 percent) and Instagram (69.2 percent) hold the top positions among Indonesian social media users.

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Snapchat's IPO, but Indonesian User Base Remains Small

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