Technology & Telecommunications

Premium

Website Visit Trends for Shopee, Tokopedia, Lazada, and Blibli in Q1 2026

Adi Ahdiat 10/04/2026 12:55 WIB

Bagikan URL has been copied

Memuat...

The trend of visits to major e-commerce websites in Indonesia - Shopee, Tokopedia, Lazada, and Blibli - fluctuated with a fairly positive trend in the first quarter of 2026.

The number of visitors to the Shopee Indonesia, Tokopedia, Lazada Indonesia, and Blibli websites per month (Q1 2026)*

A Small Font
A Medium Font
A Bigger Font

You are accessing content Single Data Premium.
To continue, please subscribe or buy individually.

Professional

Enjoy premium access with a more affordable price.

Start from

~~Rp300.000~~ 150.000/month

Access more premium content and exclusive features for customers.

Start from

50.000/month

Hanya Rp833 per artikel

More details »

Buy Retail

Read the article immediately “Website Visit Trends for Shopee, Tokopedia, Lazada, and Blibli in Q1 2026”.

Rp10.000

We accept the following payments:

Some payment methods are still in the process of being activated.

The number of visitors to the Shopee Indonesia, Tokopedia, Lazada Indonesia, and Blibli websites per month (Q1 2026)*

Download

Source

A Small
A Medium
A Bigger

The trend of visits to major e-commerce websites in Indonesia - Shopee, Tokopedia, Lazada, and Blibli - fluctuated with a generally positive trend in the first quarter of 2026.

Generally, during the period of January-February 2026, the number of visits to these sites temporarily decreased.

However, in March 2026, visits to all these sites grew rapidly, coinciding with the celebration of Idul Fitri 1447 Hijriah.

By the end of the first quarter of 2026, the number of visits to Shopee, Tokopedia, Lazada, and Blibli were also higher than at the beginning of the year, as shown in the chart.

Here are the details of the trend of visits to major e-commerce websites in Indonesia and their growth rates in the first quarter of 2026:

1. Shopee Indonesia (Shopee.co.id)

In January 2026, the Shopee Indonesia site was able to attract 167 million visits, outperforming its competitors in the country.

However, in February 2026, the number of visits decreased to 139.1 million, a drop of about 17% compared to the previous month (month-to-month/mtm).

The recovery in visits then occurred in March 2026, with a growth rate of nearly 38% (mtm) to 191.4 visits.

2. Tokopedia (Tokopedia.com)

The Tokopedia site ranked second, with 60 million visits in January 2026. In February 2026, the number of visits decreased by about 19% (mtm) to 48.8 million.

But, in March 2026, the achievement managed to grow again by 32% (mtm) to 64.3 million visits.

3. Lazada Indonesia (Lazada.co.id)

In third place is the Lazada Indonesia site, which attracted 31.4 million visits in January 2026.

Then in February 2026, the number decreased by about 35% (mtm) to 20.4 million visits.

This situation then reversed to rapid growth in March 2026, with a percentage increase of nearly 60% (mtm) to 32.5 million visits.

4. Blibli (Blibli.com)

Among the four major e-commerce sites in Indonesia, the Blibli site received the fewest visits, with 16.4 million visits in January 2026. Then in February 2026, the number dropped by around 20% to 13.1 million visits. However, in March 2026, visits to its site increased significantly by 59% (mtm) to 20.9 million visits.

Who's in the lead?

In general, Shopee Indonesia consistently became the e-commerce site with the most visits throughout the first quarter of 2026.

In February 2026, when the trend of visits to e-commerce websites weakened, the sharpest decline was experienced by the Lazada Indonesia, which shrank by 35% (mtm).

Then in March 2026, when the trend of visits recovered, the most significant increase was also achieved by the Lazada Indonesia site, with a growth of nearly 60% (mtm).

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

Related Data

E-Commerce Website Visitors in Indonesia Increased in March 2026

10 Best-Selling Concealer Brands on Shopee Indonesia in the Q1 2026

E-Wallet Brands Used by Gen X, Millennials, and Gen Z in Indonesia by the End of 2025

What Do Indonesian Consumers Use E-Wallets For? Here's the Survey

Pay Bills, the Main Financial Activity of Indonesian Citizens

Paylater Brands Used by Gen X, Millennials, and Gen Z in Indonesia by the End of 2025

Latest Data Stories

US Soybeans Two-Month Futures Price Rises Toward US$1.17575 per Bushel (Friday, April 10, 2026) Economics & Macro 11/04/2026, 14:43 WIB

Prevalence of Inadequate Food Consumption in Kendari City Reaches 7.33% in 2025 Demographics 11/04/2026, 13:11 WIB

Mount Ibu Erupts Again This Afternoon, Ash Column Height Around 300 Meters Demographics 11/04/2026, 12:46 WIB

Cooking Oil Prices in Traditional Markets for the Period April 2025-2026 Economics & Macro 11/04/2026, 12:24 WIB

FAO Index: Global Food Prices Rose in September 2024 Economics & Macro 11/04/2026, 12:00 WIB

18.06 Thousand Residents of South Aceh Regency Hold Higher Education Degrees as of December 2024 Demographics 11/04/2026, 11:56 WIB

Download

Source