Shopee and Lazada Website Visitors Increased in Q1 2025, Tokopedia and Blibli Decreased

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Adi Ahdiat 14/04/2025 11:05 WIB

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According to Semrush data, the total number of visitors to the Shopee and Lazada websites increased in Q1 2025 compared to Q4 2024. Conversely, visits to the Tokopedia and Blibli websites decreased.

Monthly Visits to Shopee, Tokopedia, Lazada, and Blibli Websites (October 2024-March 2025)*

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Monthly Visits to Shopee, Tokopedia, Lazada, and Blibli Websites (October 2024-March 2025)*

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According to Semrush data, during the January-March period or Q1 2025, the Shopee Indonesia website (Shopee.co.id) received a total of 470.1 million visits.

This figure is up 12% (quarter-to-quarter/qtq) compared to the total visits during the October-December period or Q4 2024.

In Q1 2025, the total number of visitors to the Lazada website (Lazada.co.id) also increased by 19% (qtq) to 152.4 million visits.

Meanwhile, the total number of visitors to the Tokopedia website (Tokopedia.com) in Q1 2025 decreased by 9% (qtq) to 192.2 million visits.

Furthermore, the total number of visitors to the Blibli website (Blibli.com) in Q1 2025 decreased by 11% (qtq) to 62.2 million visits.

Details of the number of website visits per month can be seen in the graph above.

Editor : Adi Ahdiat

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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