Indonesian Mothers Spend Three Hours a Day on Social Media

Technology & Telecommunications

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Andrea Lidwina 13/08/2021 08:00 WIB

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On average, Indonesian mothers spend three hours a day on social media. They use a variety of platforms, but the majority access Instagram, Facebook, and YouTube.

Respondent's Daily Activity Duration (2021)

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Respondent's Daily Activity Duration (2021)

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A survey by The Asian Parent reveals that Indonesian mothers spend an average of three hours a day on social media. While various social media platforms are used, the majority access Instagram (95%), Facebook (85%), and YouTube (83%).

In addition to social media, respondents use instant messaging apps for an average of two hours per day. The most frequently accessed apps are WhatsApp (96%), Zoom (60%), and Telegram (50%). Furthermore, 25-35% of respondents use Facebook Messenger and LINE.

Respondents also spend two hours daily watching TV or streaming videos. Netflix, VIU, and YouTube Premium are the preferred streaming services among the respondents. Finally, respondents also dedicate one hour to playing games.

71% of respondents access the internet while taking breaks from work or household chores. Other popular times for internet use include before bedtime (63%) and after waking up (40%).

The Asian Parent conducted this survey among 670 mothers in Jabodetabek, Bandung, Surabaya, Medan, and several other cities. The majority of respondents have 1-3 children.

Editor : Dimas Jarot Bayu

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."