Google Collects the Most User Data

Technology & Telecommunications

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Andrea Lidwina 11/10/2019 14:13 WIB

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Google is in the most strategic position to collect its users' data. The company provides a wide range of services used daily.

Percentage of User Data Collected by the Company

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Percentage of User Data Collected by the Company

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Google holds the most strategic position in collecting user data, at 64.4%. This data comes from a variety of services provided by the company and used by users in their daily activities, such as Gmail, Google Maps, and Chrome.

Following Google, Facebook can also collect 28.8% of data based on user activity on its site, followed by media consulting firm Comscore (12.2%), Twitter (11%), and Amazon (10.5%). Several service companies also hold strategic positions, including internet service provider Yandex (8%), advertising service Criteo (6.5%), and software provider New Relic (5.9%).

Statista research mentions that this collected data will be analyzed to understand user behavior and consumption patterns. This allows each company to tailor its services to specific user groups.

(Read Databoks: [Whatsapp, the App with the Highest Total Rating])

Editor : Hari Widowati

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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