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Estimated Value of the Social Benefits from the FIFA World Cup 2026

Akbar Ridwan 09/04/2026 06:16 WIB

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The FIFA World Cup 2026 will be held from June 11 to July 19, 2026 in Canada, Mexico, and the United States (US).

Estimated Social Benefits of the FIFA World Cup 2026 (March 2025)

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Estimated Value of the Social Benefits from the FIFA World Cup 2026

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Estimated Social Benefits of the FIFA World Cup 2026 (March 2025)

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The FIFA World Cup 2026 will be held from June 11 to July 19, 2026 in Canada, Mexico, and the United States (US). This tournament is expected to provide social or non-financial benefits.

This is stated in the report of the Fédération Internationale de Football Association (FIFA) and the World Trade Organization (WTO) titled FIFA World Cup 2026 Socioeconomic Impact Analysis.

There are three social benefits measured by FIFA and WTO, namely: tourism, sports, and entertainment. Of these three sectors, the social benefits of the FIFA World Cup 2026 are estimated to be worth US$8.28 billion.

Of that amount, the largest social benefits are in the tourism sector, accounting for 62% of the total value, followed by sports (32%) and entertainment (6%).

Here are the details of the social benefits of the FIFA World Cup 2026, quoted from the FIFA and WTO report:

Tourism: US$5.16 billion

The benefits are assessed based on consumer surplus, which is estimated using the "rule of half".

This analysis includes the benefits that arise during the event and the legacy effects in the following years.

Sports: US$2.60 billion

The value serves as the basis for applying proxies in calculating health cost savings, crime reduction, and increased spending on injuries (negative benefits).

The analysis covers a five-year period, including the legacy effects of the event, with a linear reduction in benefits over time.

Entertainment: US$517.22 million

The estimate comes from consumer surplus, with the value of time allocated between US residents and tourists.

Social media engagement plays a crucial role, as it is calculated based on the value per click.

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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Estimated Value of the Social Benefits from the FIFA World Cup 2026

Estimated Value of the Social Benefits from the FIFA World Cup 2026

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