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Information Channels Indonesians Choose During Organizational Crises

Akbar Ridwan 20/10/2026 14:14 WIB

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Katadata Insight Center (KIC) and tSurvey.id released the results of a survey on Public Perception and Preferences towards Organizational Communication.

Channels Indonesians Use to Seek Information on Organizations and Corporations During a Crisis (September–October 2026)

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Information Channels Indonesians Choose During Organizational Crises

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Channels Indonesians Use to Seek Information on Organizations and Corporations During a Crisis (September–October 2026)

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Katadata Insight Center (KIC) and tSurvey.id have released a survey report titled Public Perceptions and Preferences Regarding Organizational Communication.

The survey aims to map how the public responds to organizational and corporate communications, from exposure to information and initial interest to engagement, recall, verification, and action after receiving a message.

The survey also explores public preferences regarding message sources, information channels and formats, as well as expectations for organizational communication when dealing with issues or crises.

When an organization experiences a crisis, around 29% of respondents choose Google or other search engines to seek information.

“When a crisis occurs and there has been no response, most people will seek information from other sources and see how the media are covering the issue,” KIC and tSurvey.id stated in their report.

The following are the channels chosen by the public to seek information about organizations or corporations experiencing a crisis:

Google/search engines: 29% of respondents
Online media: 17%
Organization websites: 16%
Instagram: 10%
TikTok: 9%
YouTube: 6%
Forums/communities: 5%
X: 4%
Facebook: 3%
LinkedIn: 1%
Others: 1%

The survey was conducted online from September 25 to October 12, 2026, involving 400 respondents nationwide.

The respondents consisted of 300 people with backgrounds in communications, public relations (PR), marketing, or media, and 100 people without such backgrounds.

Respondents ranged in age from 18 to over 61 years old, with educational backgrounds ranging from Diploma I/II/III to doctoral degrees (PhD), and monthly household expenditures ranging from less than Rp2 million to more than Rp15 million.

The full survey report, Public Perceptions and Preferences Regarding Organizational Communication, can be downloaded here.

Editor : Erlina Fury Santika

"Disclosure: This is an AI-generated translation of the original article. We strive for accuracy, but please note that automated translations may contain errors or slight inconsistencies."

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20 October 2026

Name	Value	%
Inflasi yoy (Sep)	3,28%	+0.09
Inflasi mom (Agu)	0,21%	+0.35
Economic growth	5,11%	+0.08
Pertumbuhan ekonomi (yoy) (Q1)	5,61%	+4.08
Persentase kemiskinan (Mar)	8,07%	-0.18
Gini rasio (Sem2)	0,38	0.00
Nilai Tukar USDIDR	17.998	-0.28
PDB ADHK (Q2)	3.576,20	+3.73
Ekspor Migas (Agu)	992,20	+25.98
Neraca perdagangan (Agu)	3,55	+2,814.03
Impor Migas (Agu)	3,53	-6.37
Ekspor (Agu)	26,61	+1.51
Impor (Agu)	23,06	-11.63
Kunjungan Wisman (Agu)	1,60	+4.89
NTP (Jul)	116,16	+1.32

Information Channels Indonesians Choose During Organizational Crises

Information Channels Indonesians Choose During Organizational Crises

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