10 Best-Selling Face Mask Brands on Shopee Indonesia Q2 2025

Market research firm Compas released a list of the 10 best-selling facial mask brands on Shopee Indonesia in Q2 2025.

This data is the result of online crawling, which is the digital collection of product sales data from both official and non-official stores on Shopee, with a minimum product rating criterion of 4 stars.

As a result, the Taiwanese product, Eileen Grace, took the top position with a market share of 9.58% of the total facial mask sales value on Shopee during this period.

"Eileen Grace rose from 4th place and secured the top position in Q2 2025, surpassing Polynia, which had consistently held the first position since the beginning of the year," Compas wrote on its official Instagram account, Saturday (15/11/2025).

The next positions were followed by Polynia and Glad2Glow, which garnered market shares of 7.61% and 6.91% respectively.

In full, here is the list of the 10 best-selling facial mask brands on Shopee Indonesia in Q2 2025, according to Compas' research:

1. Eileen Grace: 9.58%
2. Polynia: 7.61%
3. Glad2Glow: 6.91%
4. Dr. Schatz: 5.75%
5. Skintific: 5.06%
6. Bioaqua: 3.46%
7. Some by Mi: 3.27%
8. Sadoer: 2.90%
9. Acnaway: 2.54%
10. Mediheal: 2.44%